Real growth. Real profit. No fluff.
A senior Commercial Director for your business, with the marketing team and talent to deliver. Sales and marketing first, then wherever growth is stuck.
Built for leaders scaling billion-dollar businesses, and for established growth-stage businesses ready for their next stage.
And right now, all four land on you.
Spend goes out, campaigns go live, and nobody can tie any of it back to revenue.
Leads slip through the cracks, follow-up is patchy, and nothing turns interest into revenue.
Expensive software nobody uses. Cost going out, value never coming back.
The wrong people in the wrong seats, key roles empty, and no plan to fix it.
You don't need another specialist or another tool. You need someone senior who owns the whole picture.
Every engagement starts with a paid Business Needs Analysis. No free pitch, no guesswork.
60 minutes with a senior leader on your marketing, sales and operations. Straight talk on what's working, what isn't and what's costing you money. You get a lean report and a roadmap.
A clear commercial plan, the team mapped out (yours, ours or a mix) and KPIs agreed in writing. Bigger questions? The Strategy Intensive goes deeper.
Hands-on leadership through launch. We stay close to the work, not just the strategy deck.
Ongoing optimisation, reporting and mentoring, so the gains compound and your own team gets stronger.
Your $695 is credited in full against the Strategy Intensive or your first retainer month.
Take one, or bring all three together. Either way, Raw owns the result.
Commercial leadership
One accountable Commercial Director who owns sales, marketing and growth, and reports to you.
AI-powered digital marketing
Hands-on execution across every channel, made faster and cheaper with AI.
Outsourced & remote teams
Vetted people, onshore or offshore, directed by us and answerable to you.
We publish our prices. Leadership from $4,500 a month. Single services from $2,500 a month, month to month.
Building growth in-house means several salaries, several recruitment gambles and more management on your plate. Here's what the market charges, piece by piece.
| Your options | Typical cost | What you get | The catch |
|---|---|---|---|
| Full-time Commercial Director | $300K to $350K+ / yrfully loaded | One senior leader across marketing and sales | 6+ months to hire, huge fixed cost |
| Full-time CMO | $250K to $320K+ / yrfully loaded | One senior marketing leader | Marketing only, still a big fixed cost |
| Full-time C-suite hire (CFO / COO / CTO) | $250K to $400K+ / yreach, fully loaded | One more senior function | A six-figure salary per seat, siloed from sales and marketing |
| Typical Fractional CMO | $36K to $240K / yr($3,000 to $20,000 / mo) | Part-time senior marketing leadership | Marketing only. Sales, AI and ops out of scope |
| In-house marketing team | $200K to $420K+ / yr(2 to 4 staff, loaded) | A small team running campaigns | Execution without senior leadership. Nobody owns the commercial outcome |
| Digital agency retainer | $2,000 to $15,000+ / mo | Campaign execution | No seat at the leadership table |
| Independent consultant | $1,200 to $3,000 / day | Advice and recommendations | Advice isn't execution |
| AI consultant | $1,500 to $3,200 / day | AI strategy and automation | One lever, disconnected from sales and growth |
| Raw Digital | Leadership from $4,500 / mo.Single services from $2,500 / mo | Marketing, sales, tech and AI leadership in one seat, plus a flexible delivery team | No catch. Fully remote, so you pay for talent, not overhead. Month to month, 30 days' notice |
Cost figures are indicative Australian market estimates for comparison only, drawn from typical salary, agency and consulting ranges. They vary with role, seniority, location and provider. Fully loaded costs include super, recruitment and overhead. Raw Digital pricing starts from the figures shown; your fee depends on scope. Nothing here is a quote or a guarantee of savings or results. All prices AUD ex GST.
Two fixed-price ways in. Each one is credited against the next step.
Start here
$695fixed
60 minutes with a senior leader. We pressure-test where growth is leaking, then send a lean report and a high-level roadmap of what to fix first. Credited in full against the Strategy Intensive or your first retainer month.
Book your $695 Business Needs Analysis$3,500fixed
A three-hour deep dive with a high-level audit across brand, marketing, sales, tech and AI. You walk away with a documented commercial strategy and a costed proposal, presented to you and your team. One-off, no retainer required. Credited in full against your first retainer month. Larger or multi-division business? We scale the Intensive to fit and quote it up front.
Going straight to the Intensive? Book it here →$695 Analysis, credited to the Intensive. Intensive, credited to your first month. Then month to month, 30 days' notice, no exit fees.
Up to 75% growth in sales.
Total Image Supplies
Real clients, in their own words.
Up to 75% growth in sales.
“Two years later we're seeing up to 75% growth in sales. We trust Libby and the team with our web, AdWords, SEO and marketing.”
Second to none on e-commerce.
“One of the most forward-thinking digital marketing executives I've worked with. Her knowledge across international trends and e-commerce outcomes is second to none.”
You see the results clearly.
“Libby listens, gives informed advice and genuine encouragement. When she and her team join yours to help guide your vision, you see the results clearly.”
Two promises, in writing.
Not happy with the trajectory in the first 30 days? Stop there. No notice, no further billing.
Before we start, we agree targets with you, tied to revenue, cost savings or efficiency. We report against them on a regular cadence, the good and the bad.
After that, every retainer runs month to month with 30 days' notice and no exit fees. You stay because it's working, not because you're locked in.
Leaders scaling billion-dollar businesses, and established growth-stage businesses ready for their next stage. If growth has become a whole-business problem, not just a marketing one, we're built for you.
A CMO owns marketing. We own the commercial picture: marketing, sales, tech and AI. A Commercial Director leads it, with a fractional bench (CFO, COO, CTO, HR and WHS) and remote talent to execute. Nothing falls between departments.
No. We work with your team or agency, or bring our own people to run it end to end.
Yes. Single services run month to month from $2,500 a month. Plenty of clients start with one channel, then expand once it's paying off.
No. Retainers run month to month with 30 days' notice and no exit fees. In the first 30 days you can walk away with no further billing.
Start with the $695 Business Needs Analysis. Need the full plan? The $3,500 Strategy Intensive adds an audit, a documented strategy and a costed proposal. Both are credited against your first retainer month. Leadership retainers start at $4,500 a month, single services at $2,500. Pricing is scoped to what you need, so you never pay for levers you don't use.
Because a proper diagnosis is worth paying for, and you keep the roadmap either way. If you only want to check we're a fit, book a free 15-minute fit call first. It's a quick fit check, not a strategy session.
KPIs agreed in writing before we start, tied to revenue, cost savings or efficiency, and reported on a regular cadence.
Start with a 60-minute Business Needs Analysis. You'll deal directly with me. No account managers.
Book your $695 Business Needs Analysis
Not sure yet? Book a free 15-minute fit call →